Retailers' grand plans to enter the primary care market have so far been unsuccessful. But CVS Health believes it can succeed where others have stumbled -- and Houston is serving as a testing ground. Houston Chronicle: CVS is the latest retailer to offer primary care in Houston.

Understanding the Context

Can it succeed after others stumbled? Retailers’ grand plans to enter the primary care market have so far been unsuccessful. But CVS Health believes it can succeed where others have stumbled – and Houston is serving as a testing ground. CVS is the latest retailer to offer primary care in Houston.

Key Insights

Can it succeed after others stumbled? Fierce Healthcare: CVS is expanding its MinuteClinics into primary care. Here's why In a bid to ease access challenges, CVS Health will offer in-network primary care to Aetna members in certain markets through its MinuteClinics. The services are available to certain individual plan ... Los Angeles Times: Primary Care, Urgent Care, and Emergency Care: Knowing Your Care Options Discover when to visit primary care, urgent care, or the ER, and make the smart choice for your symptoms and budget today.

Final Thoughts