When the Sochi Winter Olympics kick off next month (Feb. 7-23) in Russia, the temporary pavilion for Russian telecom operator MegaFon is going to turn a lot of heads—literally. The company ...

Understanding the Context

The biggest resort town on what's called the "Russian Riviera," Sochi is preparing to step onto the world stage as the host of the 2014 Winter Olympics. Somewhat ironically, Sochi is really quite temperate for most of the year, with its Black Sea waters warm and swimmable well into October. Bdcnetwork.com: Sochi's 'kinetic façade' may steal the show at the Winter Olympics Yahoo Sports: Sir Craig Reedie, sports administrator who helped bring the Olympics to London and took on Russia over doping Sir Craig Reedie, sports administrator who helped bring the Olympics to London and took on Russia over doping The city is situated on the Sochi River, along the Black Sea in the North Caucasus of Southern Russia, with a population of 466,078 residents, [13] and up to 600,000 residents in the urban area. Sochi, city and resort area of Krasnodar kray (territory), southwestern Russia, with mineral springs, beaches, a subtropical climate, and attractive scenery.

Key Insights

The city stretches along the Black Sea coast at the foot of the western part of the main Caucasus mountain range. Sochi, Russia: All You Must Know Before You Go (2026) - Tripadvisor